Business Valuation Calculator

It applies commonly used valuation multiples for revenue, profit (SDE/EBITDA), and SaaS ARR to your inputs, then adjusts those multiples up or down based on growth rate, recurring revenue, customer concentration, business age, and (for SaaS) churn and net revenue retention. The result is a transparent low, midpoint, and high estimate.

Seller's Discretionary Earnings (SDE) is the total financial benefit a single full-time owner-operator receives from a business, including salary and perks, before an ownership adjustment. EBITDA (earnings before interest, taxes, depreciation, and amortization) is more common for larger or investor-owned businesses. Small businesses are usually valued on SDE; larger companies on EBITDA.

Business value depends on negotiation, buyer type, deal structure, and due diligence findings that a calculator cannot know. A low, midpoint, and high estimate reflects realistic market variability better than a single misleadingly precise figure.

No. This tool produces an educational estimate for planning purposes only. It is not a certified appraisal, an investment recommendation, or a tax opinion. For M&A, financing, legal, or tax purposes, consult a qualified business appraiser, accountant, or attorney.

SaaS companies are often valued on a multiple of annual recurring revenue (ARR) rather than just profit, because recurring, predictable revenue is more valuable to buyers. Churn rate and net revenue retention (NRR) also meaningfully move the multiple: lower churn and NRR above 100% typically support a higher valuation.

It fetches the publicly visible content of a product page (for example, a SubmitMySaas listing) and uses simple keyword matching to suggest a likely business type and category. It never changes your financial numbers automatically — you choose whether to apply the suggestion, and the calculator works fully without using this feature.